Research Methods for Business: A Skill–Building Approach
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Research Methods for Business: A Skill–Building Approach
A concise and straightforward introduction for students to the world of business research, providing practical perspectives on applying research in real business situations.
Research Methods for Business: A Skill–Building Approach
Stavka #: 200600321

Research Methods for Business: A Skill–Building Approach

Stavka #: 200600321

BAM 301

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Shop Research Methods for Business: A Skill–Building Approach online at a best price in Bosnia and Herzegovina. 111994225X
Publisher John Wiley & Sons
Publication date 26 Feb. 2013
Edition 6th
Language English
Print length 436 pages
ISBN-10 111994225X
ISBN-13 978-1119942252
Item weight 810 g
Dimensions 18.54 x 1.78 x 23.37 cm

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Research Methods for Business: A Skill–Building Approach

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Značajke i prednosti

  • Skill-building approach for practical application
  • Comprehensive introduction to good research
  • New material on critical topics like The Critical Literature Review, Observation, and Questionnaires
  • Global view with cases from Europe, Asia, and the US
  • Examples from various business areas like HR, strategic management, operations, finance, and more
  • Companion website with additional resources including video material, PowerPoint slides, case studies, and interactive e-Book

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